SH*T I wish I knew..

BUILDING YOUR BRAND:

Branding is important because not only is it what makes a memorable impression on consumers but it allows your customers and clients to know what to expect from your company. It is a way of distinguishing yourself and clarifying what it is you offer that makes you the better choice. Your brand is built to be a true representation of who you are as a business, and how you wish to be perceived.

DISCOVERING YOUR TARGET AUDIENCE:

Identifying and defining your target audience is crucial as it is impossible to reach everyone at once. In the current economy, small businesses can compete with large businesses by marketing to defined audience groups. Focusing on the needs of your current consumer helps your business to develop an effective marketing strategy while saving time and money along the way.

HOW TO COMMUNICATE WITH YOUR TARGET AUDIENCE:

Creating useful and relevant content that links back to your product/service is a vital first step to not only reaching but attracting your target audience. Whether you’re creating videos, podcasts or blog posts, keep the needs and demographics of your target audience right at the forefront, before linking it back to how your product/service can help.

SHOWING UP AUTHENTICALLY:

Being yourself Is the best way to form meaningful relationships, which are integral to career success and growth, no matter what field you work in. Focusing on and making space for these deeper connections has allowed me to fuse my life and my work without burnout, overwhelm, or anxiety. It can work for you, too. You have the power to create your own community. Begin with something simple: showing up.

COURSE CONTENT

GETTING COMFORTABLE IN FRONT OF THE CAMERA:

 Being in front of a camera can be intimidating at first, but with the right amount skills (or coping mechanisms for some), you will not only look like a natural, but you’ll also connect with your audience more effectively than ever.

POST WITH CONFIDENCE:

Don’t let PPP get you! PERFECT POST PARALYSIS! 

You have knowledge than can help others in a way NO ONE else can do! 

Confidence is the most crucial element to succeeding in life and business.

So, get out of your head and POST!!! The more you do it, the more the confidence will come.

REELS:

The 5 most important things to remember when creating reels.